Our Mission

ZUDO is dedicated to breaking the silence on mental health and sexual violence through raising awareness and fueling cultural change. Although we realize many communities find these topics taboo, we are committed to ending the stigma by inviting the ZUDO family to engage in these important conversations to increase awareness.

According to the World Health Organization, 1 in 4 people are affected by mental illness at some point in their lives and 1 in 3 women have experienced physical and/or sexual violence in their lifetime. This violence can put victims at risk for severe negative consequences for their physical, mental, and reproductive health.

Stigma and discrimination prevent many from receiving the help they need to recover, leaving victims to suffer alone and in silence. Our communities are not immune to such tragedies just because we do not talk about it. So… let’s change that!

For this reason, we have partnered with HEART Women & Girls and MannMukti to raise funding and awareness on these important issues. In every package, we strive to send home information that will give you the tools to fuel cultural change so you can start to help make a difference in this world!

Wearing a ZUDO piece symbolizes your commitment to being an agent of change. We hope that your piece reminds you to be a kinder person to yourself and to those around you. To treat every person you meet with compassion, because you never know the pain and struggles they experience. Your piece is a reminder to approach life with gratitude. To check in with people in your life. Show you care. Love and accept everyone for who they are, unconditionally.

Together, let’s create a warm, welcoming and safe community - free from judgement and suffering. A community that strives to include the marginalized, creates a sense of belongingness, and encourages positivity. A community where you can express your true self and celebrate your diverse identities, unapologetically. You are part of the solution, and as a community, we stand stronger united.


Giving Back: